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National writing and distribution package
Our most popular service, the National writing and distribution package is the most complete way for you to reach the UK media. It’s perfect if …- you want to raise your company’s profile in the UK media - trade or consumer or both
- you'd like experience and expertise in writing your press release and getting it to the right journalists and editors, wherever they are in the UK
- you'd like your SEO-friendly release published on the web
- you’d like professionals to manage the whole project, maximising your chances of quality coverage
We'll listen to what you want, write your press release to our high professional standards and then distribute it to the media - newspapers and magazines, broadcasters and online ... whatever suits your particular story.
Throughout the process we'll give you plenty of opportunity to review what we've written and, of course, we won't send anything out without your say-so. There's no upper limit to the number of UK contacts we'll include, as long as they're appropriate for your story, and we can reach journalists whether or not they’re registered on our site.
Our National package is the most comprehensive way of putting your name in front of the UK media.
If you only want to reach your local media, you could reduce the cost by choosing our Town & County package. Or if you'd prefer to write your own release, have a look at our National distribution service.
 Additional services - at no additional charge
Having written your release, we won’t just send it out to journalists. Press Dispensary offers a great deal more – and it’s all included in the price: - Online publication to get you found: we’ll publish your release online in SEO friendly form (with up to 5 embedded links) and include it in our news feeds to leading news agencies like Google News. This can make a great difference not only to coverage but to online marketing and search ranking, driving traffic directly to your site. Click here for details of our inclusive online publication service.
- Images to get you seen: we'll publish your release with your logo and up to 5 images, supplied by you. 75% of journalists are more likely to use a press release when accompanied by images and other media. And if you have any podcasts, we’ll include those as well! Click here for full details.
- Online press office to get you known: every BT Tradespace member will receive a free online press office with their first press release order - a must-have for any media-savvy business. From then on, future releases will be archived in the same office, gradually building a crucial online resource for journalists who want to write more about you. And each press office comes with its own, dedicated RSS news feed. Click here for full details.
 How our National package service works
Writing
- When you place your order, we'll ask a few well-chosen questions to find out about your business, what you want to say and whom you want to say it to.
- We'll invoice you by email. You can pay securely online by card or PayPal.
- From the information you give us, our experienced editorial team will write your release, taking care to highlight the most newsworthy aspects of your story, formatting the release in the way preferred by busy journalists and writing in plain English to communicate a clear and viable message.
- Sometimes we may contact you for additional information or to explore new angles.
- Within a short time (usually just a working day or two) we'll come back to you with a first draft for your comments and approval. All writing is checked by one of our senior editors before being passed to you and we will only distribute your release with your approval.
- Our aim throughout is to use our skills and experience to produce a professional release that will get you noticed and taken seriously by the media.
Distribution
- While your release is being written, our distribution team analyses it to see which publications, journalists and broadcasters it's most suited to, taking into account any requests you make.
- You can also optionally submit your logo and up to 5 images and 3 podcasts at no extra charge.
- We manually compile a press list specifically for your release and send it to you for approval.
- We distribute your release by email. Each email is personally addressed and individually sent to each of your Town & County contacts from our dedicated servers, using our home-grown email distribution system specially designed for press release circulation.
- We also publish your release online, in SEO-friendly form, and distribute it to online news outlets such as Google News and many more.
Follow-up by journalists
Journalists who want to follow up your story will normally get in touch directly with you. If we receive any enquiries, we’ll pass them on to you. Some journalists who write about you won’t get in touch - but they will visit your website and make use of your images and online press office.
Click here for tips on journalists' follow-ups
| National writing and distribution package - £220 + VAT | Order now |
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